We’re using the release of “An Inconvenient Sequel” to elevate and expand the climate conversation.
The Watch for Action campaign is designed to create greater awareness, education, and urgency around climate change by inspiring more people to go see An Inconvenient Sequel through:
It’s Time for Action
With the extensive media tour Al Gore has been on (see coverage below) it’s rare for climate change to be so present in the media and in the public consciousness for such an extended period of time.
For those of us who care about climate change, it’s important to use this opportunity to convert the extra media attention into:
- heightened awareness and urgency
- expanded education
- community dialogue
- political accountability
- legislative attention
Invite Your Friends
You play a pivotal role in how this story unfolds by taking the story that has been the focus of the media coverage –
“Al Gore has made another movie about the climate crisis”
and turning it into
“how An Inconvenient Sequel has elevated and expanded the climate change conversation in America”
Whether that narrative gets created and covered in the media is completely up to you:
- Going to see the movie
- Bringing friends with you
This is a BIG DEAL
If we’re going to go beyond singing to the choir around climate change, it’s imperative that this movie is seen not just by people who are already climate champions, but also by people who have been ambivalent, unconcerned, or “too focused on other life priorities” to give much attention to climate change.
Some of those people are your friends.
Perhaps the biggest impact you can have on the climate change conversation in the next two weeks, if not the next two years, is by inviting and encouraging your friends to go to the movies with you.
Especially invite them if you think they may not go otherwise. Offer to pay for them. Offer to take them out to dinner, too!
Let them know that climate change is a big deal to you.
That going to the movie is a big deal to you.
That them joining you is a big deal to you.
Make this the BIG DEAL that it is!
Bring the Hope!
There’s a lot of concern around climate change, and rightly so.
So much so that a lot of people in our society are mentally and emotionally “shut down” around climate change because of the extreme fear, despair, and hopelessness that can accompany becoming more educated and aware of the severe consequences that are already pre-determined over the next several decades from what we’ve already done.
How Can We Talk About Global Warming? – Sierra Club Article
“How to Talk to a Climate Denier” – National Geographic Article
As someone who is willing to stand up to the reality of the situation, you can help some of your friends face it by injecting hope, optimism, and excitement for the wonderful opportunity that climate change is creating in the mass mobilization of humanity.
Be the golden ray of sunshine you are by organizing a watch party with your friends, so you can all go to the movies together, and make a fun social occasion out of it!
Have dinner, or go to a park after the movie to talk with your friends about what you intend to do going forward. Keep it positive. Focus on actions. Focus on empowerment. Focus on how we can do this, and we’re doing it! Yayyy!!!
Attend/Create a Watch Party
If you’re going to go to the movie anyway, why not make a party out of it?
Check the map to see if there’s already a watch party scheduled near you.
You can create your own watch party by simply selecting a theater and showtime in advance, and making a Facebook event page announcing it, it makes it very easy for the people in your community to share the Facebook event, and Invite their friends to the event.
While you may enjoy the extra benefit of the company of more of your friends by doing this, do it because this is a very easy way for you to make a big difference in your community.
You’ll create more buzz and more interest in the movie, not only amongst your friends that you invite, but also also amongst everyone in your community that sees the shares and gets invited as it gets passed along.
We’ve Made it Super Easy!
Step 2 – Use this model event page we’ve created for you to copy and edit:
Facebook event page
banner image to upload
See links below if you need help.
Step 3 – Invite your friends on Facebook. See links below if you need help.
Step 4 – Share the event page on your timeline, on pages you manage, on pages of local environmental groups (find your local environmental groups on the map on this page)
See links below if you need help.
Step 5 – Send personal Facebook messages, emails, texts to certain friends who you want to make sure see the movie
Something like: “I’m excited to go see An Inconvenient Sequel to see what we can do about climate change. I’d love for you to join me. I made this Facebook event page so we can inspire more people to go. Please RSVP, share it, and invite your friends as well: [paste your Facebook event page here] Let’s get people excited about creating a brighter future for our children!”
Step 6 – Click here to add your watch party to our map on this page so more people can find it
If you need help sharing the event page:
Share this page with your friends, and share specific resources below with specific friends that you think would appreciate them.
You can use the Share buttons on this page to share the resource next to each Share button:
- on your Facebook timeline
- on a Page you manage
- in a Facebook Group
- in a private message